Saturday, October 10, 2015

Boscov's Opens at the Meriden Mall

Social media Promotion

There's a great new addition to the Westfield Meriden Mall in Meriden CT!


It's Boscov's - a family owned and operated department store since 1914! Specializing in everyday low prices, top designer brands, and superb customer service, you're sure to find just what you're looking for on every shopping trip! And what's more - gift wrap services are available EVERY DAY - not just for the holidays!



Opening "officially" on October 10th 2015, I visited their Meriden store earlier as part of a special promotion and charity benefit offering shoppers a preview of the store. This promotion offered shoppers the opportunity to preview and shop the store in exchange for a $5.00 donation to support a local community non-profit organization.

As you can see, Boscov's is looking forward to becoming a BIG part of the Connecticut community!

Luckily, I'm already familiar with the Boscov's retail stores so I was prepared for a shopping evening of fun! My sister worked at and opened the Dover Delaware store years before, and more recently, I was a frequent visitor to Boscov's in Clifton Park NY every time I visited my niece in New York.

On our visit we met with social media coordinator Jackie who explained the Boscov history and showed us the storyboard of the family's retail success! She explained that Boscov family descendant Al Boscov, now in his 80's, is still present in operations and remains chairman of the board. Nephew James "Jim" Boscov, was named CEO in 2014. Both Al and Jim were present at the Meriden store's opening and were making their way through every department, welcoming visitors and posing for pictures with their many shoppers!
Jackie gives an overview of the Boscov history

In an interview with the Hartford Courant, the Boscovs' explained that's how they can keep their prices low - having family as their only stockholders allows the customer to win on savings!

The Meriden Boscov's did not disappoint with savings and selection!

It had a great range of items - everything from housewares, to clothing, to furniture to home decor! And, did I mention a fully stocked gourmet candy counter where fresh fudge is manufactured every day?

A fully stocked candy counter
AND MADE ON PREMISE FUDGE!

On my trip I was especially wowed by the careerwear with items from Calvin Klein and Evan Picone, but always the "shoe gal' I spent most of my time in the shoe and accessories department, perusing fall shoe and boot fashions, fun accessories, stylish jewelry, scarves, and handbags.

NineWest Handbag and Jessica Simpson Boots


And here are some upcoming events at the Meriden Boscov's


IN PERSON: Shirley Jones and her son Patrick Cassidy in Concert   

Saturday, October 10th - Saturday, October 17
Performances AT 2 PM and 7 PM
A favorite of stage screen and television, Shirley Jones brings her marvelous voice and charming personality to Boscov's Grand Opening Celebration.   Shirley Jones is famous for her roles in Carousel, The Music Man, April Love and The Partridge Family and won an Oscar for her role as Lulu Baines in Elmer Gantry.  
Patrick Cassidy starred in the ABC Family series Ruby & The Rockits. He is best known for his roles in the musical theatre and televison.     
While you're there be sure to register To Win Fantastic Prizes 


==>> Elvis Aaron Presley Jr. 

Sunday, October 18 through Saturday, October 24, 2015
Show Times: 2PM & 7PM
Boscov’s Community Auditorium
Elvis Aaron Presley Jr. will be one of the honored guests during Boscov’s Grand Opening Celebration of their newest store in Westfield Meriden.
Presley will take center stage for the second week grand opening celebration of the new Boscov's Department Store as he sings and entertains customers. He will perform his show in the store's auditorium daily from Sunday, October 18 through Saturday, October 24. Admission to his performance is free, as space allows.

FASHION WEEK IN OCTOBER!

Sunday October 25 - Friday October 30
Daily Fashion Shows and Surprises
Come back soon for a complete listing and more details.

HALLOWEEN EXTRAVAGANZA

October 31,2015
 Save the Date, Boscov's invites you and your family to join us for a day of Free Halloween Fun, make and take crafts, costumes parade, game and more.  

In CT, be sure to visit the Boscov's at the Westfield Meriden Mall! Boscov's are also located in Pennsylvania, New York, New Jersey, Maryland, Deleware, and Ohio, and you can shop online at boscovs.com 

Boscov's Meriden

Westfield Meriden Mall
480 Lewis Avenue
Meriden, CT

(203) 235-4144

http://www.boscovs.com/wcsstore/boscovs/images/static/about_boscov/stores_locations/meriden.html

Disclaimer: We were invited to this opening preview by members of Boscov's public relations and marketing team, however all views and opinions are our own. 

1 comment:

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